Email Marketing Price Curve 2027
Compare monthly email marketing costs across 20 platforms and seven contact-list sizes, using official pricing pages for buyers in India, collected on October 31, 2026.
What’s Inside the Email Marketing Price Curve Report?
This original MySaaSJourney study compares the published monthly pricing of 20 email marketing platforms at list sizes from 1,000 to 100,000 contacts. It examines how costs change as subscriber lists grow, how plans compare and where regional pricing can affect a buyer’s decision.
Key findings covered in the report
- Median monthly prices at 1,000, 10,000 and 100,000 contacts
- How the median price curve changes as a contact list grows 100 times
- Cost per 1,000 contacts and the effect of scale on subscriber economics
- The largest pricing jump across the contact tiers
- Differences between entry plans and automation-focused plans
- Annual billing discounts and platforms that do not offer a discount
- Regional price differences for buyers viewing pricing from India
- Platforms that move to “contact sales” at larger list sizes
Who should read this report? Marketing leaders, email marketers, founders, growth teams, agencies and businesses evaluating or switching email marketing software.
How the research was conducted
Pricing calculators on official platform websites were checked for seven list sizes. The study records monthly list prices shown to a visitor in India, in US dollars. Five platforms displayed prices in Indian rupees; those were converted using the exchange rate documented in the report. Figures are tied to the stated collection date and should be rechecked before purchase.
Research edition: Email Marketing Price Curve 2027 · Data collected October 31, 2026.